Ms • 4th year and 5th year

Ms Start-up management and e-commerce

About Ms Start-up management and e-commerce

Together, we learn to deal with all situations. Master the skill set that will make you an adaptable and aware of the challenges arising from digital technology.

Law, recruitment and management are thus complemented by a variety of digital modules and a specialization in the field of e-commerce, the understanding of which is essential to launch your project.

Educational goals

Explore the different stages of start-up creation, from the legal framework to product commercialization, including the psychology of the entrepreneur
Learn to build teams in project mode, to mobilize them and to manage delicate situation
Develop the strategy of e-commerce websites, increase the number of sales and build customer loyalty
Determine selection criteria related to the structure’s specific and permanent needs
Use various acquisition strategies to maximize project success

Courses

Start-up management
Business plan and business model
E-commerce
Business intelligence
E-reputation
Communication strategy
Mobile Marketing
Financial Analysis
Digital strategy
Professional Project
Startup Creation
Management in FRENCH

Title recognized by the State

Level 7 “Operational Business Manager” registered with the RNCP by order of May 19, 2021 • Issued by Ascencia Business School •

See the skills sheet

Pace of training

Training in 2 years after 3/4 years of university studies

Initial training

Beginning of the school year : October
Pace : 1 or 2 days at school per week
Internship : 44 days minimum, alternating with classes

Work-study program

Beginning of the school year : October
Pace : 1 day at school and four days at the company per week or two days at school and three days at the company per week

Learn more about work-study programs

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